
Hygge Experience
Case study

Hygge Experience
Case study
A collaboration that grew into something unforgettable
A collaboration
that grew into
something unforgettable

Project overview
Chalets Hygge partnered with us in 2020, their first-ever collaboration with content creators. What began as a single project has evolved into an ongoing relationship.
As Chalets Hygge expanded into new regions and properties, they needed visuals that would elevate their digital presence and create a consistent brand experience.
With each accommodation offering its own character, the challenge was to showcase individuality while maintaining a cohesive identity across every platform.
Goal
Help Chalets Hygge establish a cohesive & elevated online presence that reflects the atmosphere, comfort, and design of their growing portfolio of boutique properties.
The objective was to create visuals that would increase bookings by helping guests imagine themselves there before arrival.
Approach & Creative Vision
We focused on storytelling rooted in mood and experience, not just interiors.
Our approach included:
- Capturing each property in multiple seasons to showcase year-round appeal
- Blending lifestyle elements with architectural details
- Emphasizing warmth, serenity, and connection to nature
- Showcasing the breadth of activities available in the region
- Ensuring visual consistency across locations while highlighting uniqueness

Results
- A full content library used across websites, booking platforms, and social media
- Increased brand consistency as new properties were added
- Expanded collaboration beyond the original scope due to strong performance & trust
- Long-term partnership spanning multiple years and locations
Deliverables
Photography, short-form video and reels, blog articles, marketing consultation and licensed assets for digital marketing.
Lifestyle photography
Lifestyle photography












Promotional videos
For Chalets Hygge, we created seasonal promotional videos, as well as an annual video, to showcase the comfort of each chalet as well as the activities to do in the area.
Testimonial
Carine & Derek have a remarkable ability to convey the essence of Chalets Hygge and the experiences we offer to our guests. Their work has added depth and authenticity to our marketing efforts, creating a strong emotional connection with our audience.
Their creativity and professionalism consistently exceeded our expectations.
Carine and Derek are not just collaborators; they have become close friends. Their genuine and warm personalities have made every interaction a pleasure and an adventure. Their passion for what they do is contagious, and it’s evident in the quality of their work and the genuine care they show for our business.
Kerri Gibson
Owner, Chalets Hygge
Other collaborations with accommodations
Other collaborations with
accommodations

Lifestyle photography for hotels, cabins & unique accommodations
Lifestyle photography for hotels, cabins & unique accommodations







