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In this article, we’ll cover all the best alternatives to Tulum, Mexico. These are all the destinations you should visit instead of Tulum. If you want to find places that are cheaper than Tulum, less touristy and more authentic. But they are still places that are comparable to Tulum in different aspects.

So you’re heading to Mexico and you have your sights set on Tulum? But you took a look at reviews and prices and the verdict doesn’t seem as sunny as you hoped.
We understand!
Been there, done that.
As beautiful as Tulum seems on Instagram, it just feels like it’s been over-hyped, overrun with tourists and overpriced. That’s why we want to share some alternatives to Tulum with you.

We teamed up with our favorite bloggers to list out all the other amazing places in Mexico you can visit instead of Tulum. This includes some of Mexico’s best party towns, the most laid-back beach destinations, or the best places to check out as many cenotes (if not more) than you can find in Tulum.

Basically, if you were looking to go to places that are cheaper than Tulum, or without the Instagram crowds, you’re in the right place!

If you’re looking to go to Tulum but want to do it in an budget-friendly way, check out our Tulum travel guide here.

This article may contain affiliate/compensated links. For more information, please see our disclaimer here. We take all the efforts necessary to ensure the information included in this post is accurate, correct and current, sometimes, things just change! Travel information like opening hours, business operations and prices may change. If you find anything in this post that is incorrect or outdated, please let me know in the comments so I can update it for other readers. Cheers!

What’s wrong with going to Tulum?

There’s nothing “wrong” with Tulum or with going to Tulum. In fact, we spent a few days here and we had a good time. Some parts of Tulum are well worth exploring.

However, we won’t lie. We had serious sticker shock when visiting Tulum. Everything seemed to be so much more expensive than in the rest of Mexico. From accommodations to food to activities and more, expect a steep mark-up.

Beyond the price, crowds have overrun this part of the Riviera Maya. You can’t visit any attraction without hoards of tourists around. You have digital nomads that have taken over most parts of the city, which means that locals have had to leave. It seems like most places have tried too hard to create a persona that lacks authenticity which makes it hard to feel a connection to them.

By the Hotel Zone, expensive luxury hotels have captured the best parts of the beaches and have made it difficult for visitors to chill there. Staying in the Hotel Zone is a pricey proposal, as most cost more than $300-400 USD a night.

With more tourists coming in, the ecosystem has taken a hard hit. There isn’t a strong infrastructure in place that can support the influx of people. Forests, mangroves and jungles have been destroyed (despite claims from businesses saying they are eco-friendly). Waterways have been polluted. The damage to nature is immense.

Find out more about the problems Tulum is facing with the influx of visitors. Watch this video to learn more about it.

That’s why we want to offer some alternative towns you can visit instead of Tulum. We want to make sure you can still have a great time in Mexico, without causing harm to your bank account and to the environment.

24 places to visit in Mexico instead of Tulum

We spoke to our favorite bloggers and asked them for their best recommendations of places to visit instead of Tulum. We wanted to give you some options of cool places to experience beautiful beaches, ancient ruins, laid-back vibes, or just see a part of Mexico that not many venture off into.

These are the 24 alternatives to Tulum. You’ll find out why you should go instead of Tulum, what to do there and when the best time to visit is.

1. Zihuatanejo, the next Tulum as a laid-back bohemian beach town

Submitted by Shelley of TravelMexicoSolo.com

Zihuatanejo, Mexico, (pronounced zee-waa-ten-eh-hoe) is located in the state of Guerrero, on the Pacific Coast. It is right next to the popular destination of Ixtapa, and only about 20 minutes away by car.

While Ixtapa is a resort town, Zihuatanejo (or Zihua for short, pronounced zee-waa) is a laid-back bohemian beach town. It’s not fancy, but being right next to one of the Top 10 Mexico resort towns, you’re not far from any modern amenities and conveniences you’d need.

Zihua is a lot like what Tulum used to be, long before it got famous on Instagram and YouTube. Not many know this, but Tulum used to be a humble fishing village, popular with backpackers camping on the beach for free.

While the Tulum of the past is gone, its boho spirit lives on in other places, like Zihuatanejo. Located right on the Pacific Ocean, most things to do in Zihua involve the beaches, like Playa las Gatas, Playa la Ropa and Playa Larga, and nearby islands, like Isla Ixtapa.

It’s very easy to travel to Zihua because there’s an airport, Ixtapa-Zihuatanejo International Airport, just outside of town. From there, you take a short 20-minute cab ride, and you’re right on the beaches of Zihuatanejo.

The best time to visit is from about November to April, during the dry season. To relax, enjoy the town and check out all the great beaches and restaurants, you’d want to spend at least three full days in Zihuatanejo.

Closest airport: Ixtapa-Zihuatanejo International Airport (ZIH) 
How to get there: Taxi, bus or car rental from the airport
Best time to visit: From November to April, during the dry season 
Accommodations: Booking.com
Google Map location 

Want to discover other hidden gems in Mexico?
Make sure you check out our article about the 26 unique places to visit in Mexico.

2. Boca del Cielo, an off-the-beaten-path alternative to Tulum

Contributed by Alex from JustGoExploring.com

For an authentic, undeveloped Mexican beach paradise far, far away from the crowds of Tulum, check out Boca del Cielo. There are many reasons to prefer this sleepy little fishing village to Tulum. Boca del Cielo is located in Chiapas, Mexico’s southernmost state.

Firstly, it really is off the beaten track. Instead of hordes of foreign tourists trying SO hard to look good on Instagram, here, you’ll find a few Mexican families, the odd adventurous backpacker and a couple of hippies, all united in their shared love for this special place.

There are no luxury hotels here. No overpriced flashy bars, and none of the ultra-exclusive pretentious nonsense that gives Tulum a bad name. The whole place is almost entirely un-commercialized. So if you’re looking to get the vibe that used to be in Tulum, this is the place for you.

Instead, in Boca del Cielo you’ll find a small number of friendly family-owned restaurants, two or three casual beach bars, and a handful of wooden cabañas (simple wooden huts on stilts) dotted along a long stretch of golden, untouched sand. That’s all. It’s simple, peaceful, and wonderfully laid back. And every night, you fall asleep to the sound of the waves – magical.  

There are very few things to do in Boca del Cielo, other than relaxing, taking long walks along the beach, paddling in the ocean, and enjoying the world-class sunsets. That’s the beauty of this place and why it’s so special.  

The best tip for visiting Boca Del Cielo is to bring a couple of really good books, settle into one of the hammocks in the shade with a cold beverage, and enjoy the feeling as you slide into a perfectly chilled state of bliss.

To get to Boca del Cielo, if you don’t have your own rental car, you need to take a bus from the state capital Tuxtla Gutiérrez to Tonalá. From Tonalá, you can either take a shared colectivo or a private taxi for the final leg of the journey to Boca del Cielo.

You can spend at least two or three nights in Boca del Cielo. Really allow yourself to unwind and embrace the slow, laid-back pace of life here. The best time to visit is between October and May when it rains the least. However, temperatures are hot and humid throughout the year, averaging between 31-36°C.

Don’t expect anything fancy, it’s definitely a no-frills destination. But the simplicity is one of the best things about Boca del Cielo. Plus, accommodation, food and drinks are all very affordable. And most people you speak to will never have even heard of the place, which makes it more amazing!

Closest airport: Tuxtla Gutiérrez International Airport aka Aeropuerto Internacional Ángel Albino Corzo (TGZ)
How to get there: Bus from the state capital Tuxtla Gutiérrez to Tonalá. From there, take a shared colectivo or a private taxi
Best time to visit: between October and May
Accommodations: Booking.com
Google Map location

3. Huatulco, a beautiful beach town in Mexico that is cheaper than Tulum

Submitted by Shelley of TravelToOaxaca.com

Bahías de Huatulco, Mexico is one of the best-kept secrets in the country. Located in Oaxaca state (pronounced waa-haa-kah), this charming coastal town has some of the most beautiful beaches in Mexico — and plenty of them.

The name Bahías de Huatulco means “bays of Huatulco,” and in total, there are nine bays in Huatulco (most people just call the town Huatulco). Scattered throughout the bays, there are 36 beaches in Huatulco to choose from.

If you want to visit Tulum for the beaches, then you’ll love Huatulco because it has so many more options. Some of the most beautiful beaches in this town include Playa Tangolunda, Playa la Entrega, Playa el Tejon, Playa Organo and Playa la Bocana.

Just off the beaches, there’s the charming town of La Crucecita. This is where many locals live, so there are great mercados (markets) for affordable shopping, yummy street food tacos, and much more to enjoy.

There’s also Huatulco National Park, a land and marine park in Huatulco. In the winter, this is a great place for whale watching, but you can also snorkel and dive here year-round. On land, there are also ATV rentals, horseback riding, and even ancient ruins in the park.

The best time to visit Huatulco is from about November to April, during the dry season. You’ll want to spend at least three full days here, but more if you can. To get to Huatulco, just fly directly into Bahías de Huatulco International Airport.

Closest airport: Bahias De Huatulco International Airport (HUX)
How to get there: Bus, taxi or rental car from the airport
Best time to visit: From November to April
Accommodations: Booking.com
Google Map location

4. Bacalar, where to go instead of Tulum for laid-back vibes & blue waters

Contributed by yours truly at WeDidItOurWay.com

Bacalar is a short 3-hour drive from Tulum, and it’s one of the most chill places you’ll visit. Bacalar is the perfect alternative to Tulum for getting the chill laid-back vibes of Tulum’s heydays. Plus, with the Lagoon of Seven colors, you also have access to stunning blue waters, without any of the sargassum (that nasty seaweed that washes up on the Caribbean coast of Mexico).

Bacalar is known for its blue lagoon. This is the perfect place to spend your days. You can catch a sunrise here, hang out on the docks of the lagoon during your day, or catch a sunset boat ride at dusk.

What’s also great about this Pueblo Magico is that you can find amazing food (yes, vegan meals too) without the steep price tag. There are plenty of delicious options available all over town. Our favorites were El Manati, a mix of restaurant and art gallery, as well as Enamora, a great restaurant with a strong community-oriented mission.

There are also some cenotes to visit in Bacalar, as well as Mayan Ruins nearby and a historic fort right in the middle of town. Bacalar has kept its chill vibes, despite some clubs opening up in recent times.

If you’re looking to come to Bacalar as an alternative to Tulum, you can visit pretty much any time of year. If you don’t want to deal with too much heat or worry about rain, January and February are the best months to go. Not only will the weather be great, but you’ll also be in the shoulder season, which means fewer crowds and cheaper prices. June to August tend to be the hottest months, going up to 33℃ (92℉), with May being the hottest month. December to February can see temperatures as low as 19℃ (66℉).

If you want to experience what Tulum used to be like without all the crowds, with all the chill vibes and with amazing blue waters, head to Bacalar! And you can always visit Tulum on a weekend trip from there!

Closest airport: Chetumal International Airport (CTM)
How to get there: Take a taxi or rental car from the airport. You can also take a colectivo in from Tulum or Playa del Carmen, or a bus from Cancun airport
Best time to visit: Year-round, with the best time being January and February
Accommodations: Booking.com
Google Map location

5. Mahaual, a small town to discover instead of Tulum

Recommended by By Dan from BackpackingLatinAmerica.com

When looking for places in Mexico that are better than Tulum, you can not ignore the beach paradise of Mahahual. Located on the Caribbean coast in the south of Quintana Roo, you have the Costa Maya where the small beach town of Mahahual can be found.

Think turquoise blue waters and soft white sands and then when you want to be laid back on a beach with fewer tourists, this makes a great alternative to Tulum.

You’ll find winter (from December to February) the best time to visit and Cancun is the closest international airport. You can also get here by bus from Bacalar or Chetumal you’ll just need to get the Ado bus from Cancun to Bacalar first.

It is worth noting that some cruise ships dock here for a couple of days throughout the week, but once the cruisers have left, the town quickly returns to its normal self.

Here, there are ample opportunities to go snorkeling or diving and no matter whether you are experienced or not, this is the place to get your PADI certification.

My top tip for when you arrive is to get a beach bike. Then when you’re ready to try out the local food scene, there is no better place in the region to acquaint yourself with some of the finest seafood other than the Malecón.

Birdwatching tours and the nearby Mayan ruins of Chacchoben are also popular activities to do if you fancy a change from days at the beach.

Closest airport: Cancún International Airport (CUN)
How to get there: Take a bus from the airport to Mahaual or rent your car to get around
Best time to visit: The winter, from December to February
Accommodations: Booking.com
Google Map location

6. El Cuyo, the perfect beach town in Mexico to visit instead of Tulum

Contributed by Allison from VivaLaTravelista.com

Located just 2 hours from Playa del Carmen and Cancun (and 3 hours from Tulum) on the opposite edge of the Yucatan peninsula, El Cuyo is a colorful Mexican beach town that makes a great alternative to Tulum. Because El Cuyo is a less well-known destination that is still up-and-coming, it isn’t crowded, over-stylized, or outrageously overpriced like Tulum has become.  

A small fishing village with sandy dirt roads and limited connectivity, El Cuyo is a serene vacation destination and the perfect place to forgo the hustle and bustle of the Riviera Maya. With limited public transportation options, the best way to get to El Cuyo is by driving or renting a car. GPS instructions are straightforward forward but you’ll want to be prepared for areas without cell service.  

El Cuyo is an uncomplicated destination made for relaxing so you’ll want to be prepared to be unplugged. With a year-round tropical climate, there really isn’t a bad time to visit El Cuyo, though it will be drier and less humid in the winter months. With limited restaurants and things to do, 2-3 nights is the perfect amount of time to stay. 

Life goes slow at El Cuyo, which boasts miles of empty beaches and shallow emerald water. The laid-back vibe echoes strongly in the colorful houses, cute cafes, palm-lined streets, and tropical decor. Morning beach walks, paddle boarding, kite surfing, and nearby colorful attractions like Las Coloradas (Mexico’s pink lakes) are some of the best things to do in El Cuyo. 

Closest airport: Cancún International Airport (CUN)
How to get there: Rental car from Playa del Carmen and Cancun (about 2 hours away)
Best time to visit: Year-round tropical climate. Drier and less humid in the winter months
Accommodations: Booking.com
Google Map location

7. Cancun, a party city in Mexico as an alternative to Tulum

Contributed by yours truly at WeDidItOurWay.com

Cancun is a great city when it comes to scuba diving, beautiful beaches and plenty of different options, regardless of your budget or preference. It’s a great party city to visit instead of Tulum for so many reasons. Plus, because it’s the major international airport city on the Yucatan Peninsula, it’s super convenient and easy to get here.

Because Tulum is still relatively small compared to Cancun, you can find so many more options for accommodations, activities, beaches and clubs when you visit Cancun. And because of the number of options, you’re more likely to find better pricing when in Cancun.

If you’re looking to party, Cancun is one of the best cities in Mexico for it. It’s full of cool bars, restaurants and clubs where you can dance the night away.

Because of its sheer size, Cancun is also a great place to go to find some amazing beaches. From crowded ones to more remote ones (head north for those), you can find something for everyone, from families to couples to solo travelers.

Plus, Cancun is also a great place to go scuba diving. Although Tulum is great for diving in cenotes and on the reef, Cancun has a similar offering. Its reefs are full of marine life, and there are also nearby cenotes to explore.

The weather in Cancun is pretty nice year-round, except for the rainy season. Between December and April, you have the peak tourist season, although the weather is hot and sunny. This is when the accommodations and prices are at their highest. The shoulder months of late April to May, and late October and November are great times to visit for nice weather, fewer crowds and better prices. June to October are when Cancun sees the heaviest rainfall. After all, this is hurricane season in the Caribbean. We can’t recommend visiting during this time as the weather is just not pleasant. And if you only have a limited time, you want to make sure you have sunny days ahead!

However, it’s important to note that Cancun has a similar sargassum problem to Tulum. April to October are when sargassum takes over Mexico’s finest beaches on the Riviera Maya. You might you want to avoid this period if this is going to bother you.

Closest airport: Cancún International Airport (CUN)
How to get there: You can take an ADO bus into the city center, rent a car or take a cab.
Best time to visit: Year round, but mainly between December and April
Accommodations: Booking.com
Google Map location

We have a full Cancun guide ready for you. You can check it out here to plan the best Cancun itinerary.

We also have you covered when it comes to visiting the best cenotes in Mexico. We have an article about the best cenotes in Quintana Roo and the best sinkholes in Yucatán.

8. Cozumel, a beautiful island to visit instead of Tulum

Recommended by Viktoria from Chronic-Wanderlust.com

The laid-back island Cozumel is a great alternative to Tulum nowadays. While it can get busy at times when cruise ships dock, you can definitely get away from them quickly and still enjoy your time there. 

As a scuba diver myself, this is the number one reason to skip Tulum and hop over to Cozumel. The reefs are pristine, the water temperature is warm year-round, and it’s simply the best thing to do on the island. 

If you are not so much into water sports and enjoy exploring the island, rent a car and drive around. If you’d like to see some archaeological sites, Cozumel has them too. The most known and biggest one is San Gervasio. While it doesn’t compare to Tulum’s archaeological site as it’s not by the ocean, it’s still a great place to discover.

Foodies will also love it there, as Cozumel has plenty of great restaurants. 

When planning your trip to Cozumel, make time to stay a couple of nights. While it is possible to do a day trip, you’ll lose out on some of the magic of the island.

Cozumel does have a small international airport, however, in most cases, it’ll be easiest to fly into Cancun and then make your way to Playa del Carmen and then take the ferry.

November to January is high season on the island and most hotels and accommodations will be booked. Avoid late August and September because of hurricane season.

Closest airport: Cancún International Airport (CUN)
How to get there: Take a bus to Playa Del Carmen. Then take a ferry to Cozumel Island.
Best time to visit: Depends on what you’re looking to do. November to January is high season. Avoid late August and September, it’s hurricane season
Accommodations: Booking.com
Google Map location

9. Rio Lagartos, a beautiful alternative to Tulum for laid-back vibes

Recommended by Mayra from LifeOnTheRoam.com

At Río Lagartos, located on the north side of Yucatán, you’ll find the relaxing, low-key vibe that drew people to Tulum years ago.

When walking on the seaside promenade you’ll see seabirds flying from the mangroves across the channel.

Instead of isolating yourself in Tulum’s overpriced, tourist-only club scene, head to Río Lagartos’ main square to enjoy local festivities and try real Mexican food. 

Book a guided boat tour to the wetlands of the Ría Lagartos Biosphere Reserve to see crocodiles, turtles, and over 200 species of birds including flamingos. If you want to see migrating birds, visit during winter. If you want to see large colonies of flamingos, visit between April and June when the season is at its peak. 

During the last week of July, you’ll enjoy Río Lagartos’ Traditional Fair with concerts, parades, and traditional dances. The town is busier than usual at this time, so book your hotel in advance as there’s only a handful. 

I recommend spending two nights here. If you do the boat tour you’ll see more birds if you leave early in the morning. You’ll want to stay for the sunset (it’s fabulous) and have time to stop at Cenote Kikil in Tizimín – 40 minutes away by car – and visit the unique Mayan ruins of Ek’ Balam, less than 1.5 hours away.

Even though you can take a day trip to Río Lagartos from Cancun (3 hours by car) or Merida (2.5 hours), I recommend renting a car and making your own itinerary.

Closest airport: Cancún International Airport (CUN) or Merida International Airport (MID)
How to get there: Take a bus to Rio Lagartos, or rent your car to get around
Best time to visit: Depends on what you’re looking to do.
Accommodations: Booking.com
Google Map location

10. Progresso, one of the best beach towns in Mexico to discover instead of Tulum

Contributed by Noel from TheMatureTraveler.com

One of the fantastic alternatives to Tulum would be Progresso on the northeastern peninsula. It’s a more low-key and chill area to visit. Progresso is located about 2 hours east of the capital of the Yucatan, Merida. It’s a more laid-back version of Tulum.

To get to Progresso, you take the expressway from Merida on Hwy 261. The ride will take about 38 minutes or 43 kilometers. The city is a popular port stop with a large pier, a fantastic waterfront area or Malecon, and restaurants and hotels fronting the Malecon with sandy beaches and relatively inexpensive places to stay in the area or cheaper in the back streets.

Progresso is definitely more relaxed and is a fantastic gateway to historic sites like Uxmal, Chichen Itza, Ek Balam, Dzbilchaltun and colonial cities like Valladolid and Izamal.

If you are more into easy and quiet, you can also visit the nature ocean reserves at El Chorcito Ecological Reserves, the pink waters of Laguna Rosada or watch the amazing flamingos at Celestun. Also in the area, dozens of fantastic cenotes in the region.

Progresso is a fantastic place to base yourself and is also more affordable than the southern coastal areas around Tulum and a truly Mexican coastal town that isn’t inundated with tourism as its main economic driver.

Closest airport: Merida International Airport, aka Manuel Crescencio Rejón International Airport (MID)
How to get there: You can take a rental car from Merida.
Best time to visit: year round, but warmest from April to October. But rainiest in June, September and October.
Accommodations: Booking.com
Google Map location

11. Valladolid, a great alternative to Tulum for cenote-hopping

Contributed by Karen of OutdoorAdventureSampler.com

If you are looking for alternatives to Tulum, consider the historic city of Valladolid. Valladolid is located in the Yucatán state about a 2-hour drive west of Cancun, and 1.5 hours away from Tulum.

The city is authentically Mexican with colonial attractions and delicious cuisine. While not a beach town, Valladolid is surrounded by refreshing cenotes for swimming and diving. There is even a cenote right in the center of town. Cenote Zaci is a must-visit cooling-off spot you can walk to from your hotel. 

The city plaza is alive with traditional dancers, yummy street food, and a local vibe. There is the main pedestrian street that is a great attraction in the city. Plus, every night, you can watch a light show on the Convent de San Bernardino.

Accommodations in historic colonial buildings are a fraction of the cost of Tulum hotels. Just another reason to visit Valladolid instead of Tulum.

Day trips from Valladolid can go to Instagram favorite Cenote Suytun as well as Cenotes San Lorenzo Oxman, Saamal, and Ik Kil. Visit the Xkopec bee apiary in town for a fascinating introduction to the rare stingless Mexican bees and world-renowned honey. 

Valladolid is also near Chichen Itza so it makes a great base for exploring the highlights of the Yucatán Peninsula. You can stay up to a week if you are visiting local attractions. Valladolid is a pleasant winter escape. 

Closest airport: Merida International Airport, aka Manuel Crescencio Rejón International Airport (MID) or Cancún International Airport (CUN)
How to get there: 2-hour drive from Merida or from Cancun.
Best time to visit: Winter months, November to March
Accommodations: Booking.com
Google Map location

If you’re looking to discover some unique cenotes near Valladolid, make sure you check out our full article here.

12. Merida, cheaper than Tulum & great for visiting cenotes and ruins

Contributed by yours truly at WeDidItOurWay.com

Located near Valladolid and only 3 hours from Tulum, Merida is a great place to explore instead of Tulum. Although it may not seem like it, there are so many reasons that make Merida a great alternative to Tulum.

If cenotes are what you’re looking to explore, Merida is a great place to set up camp. Located in an area that is dense with cenotes – a short hour drive from there, you will find the ring of cenotes in Homun and Cuzama. Having a rental car is best for taking the time you need to explore at your own pace.

Another reason Merida is a great alternative to Tulum is the fact that there are plenty of ancient ruins nearby. Although there are none in town, like the Tulum ruins, most are a quick drive away. Dzibilchaltún Ruins, Uxmal, Ek Balam, Labna, Xlapak and many more are easily accessible from Merida. Plus, you can always combine a trip to the ruins with a cenote dip!

Merida is also great because it’s so close to beautiful and laid-back beach towns like Progresso and El Cuyo. It’s a great place to set up camp and explore places nearby.

Plus, Merida has beautiful colonial architecture all around, which makes it great for walking around town and immersing yourself in the local vibes of the city.

Overall, Merida is a great alternative to Tulum. It’s quite different, yet, it offers a lot of what you look for in Tulum, like cenotes and ruins. Just expect more options and better prices all around!

Closest airport: Merida International Airport, aka Manuel Crescencio Rejón International Airport (MID)
How to get there: Take a taxi or rental car from the airport
Best time to visit: Winter months, November to March
Accommodations: Booking.com
Google Map location

13. Sisal, an alternative to Tulum in the Yucatan

Recommended by Daria from TheDiscoveryNut.com

Tucked along the northeastern coast of the Yucatan, Sisal is a small fishing village that boasts some of the best beaches in the peninsula. 

One of the best non-touristy beach towns in Mexico, Sisal is perfect if you want to escape busy Tulum and have the entire beach to yourself. While Sisal is slowly gaining attention, it’s still off the radar for most tourists due to its remote location.

An alternative to Tulum, Sisal is known for its beautiful beaches with soft white sand and emerald green waters of the Gulf of Mexico. Playa Sisal is a perfect place for a lazy beach day where you can spend time sunbathing, swimming, or strolling along the coastline.

Sisal is home to diverse bird species, making it a paradise for birdwatchers. Bring your binoculars to spot various bird species, like flamingos, herons, and pelicans. 

You can also take a wildlife tour with one of the local guides. Tours usually include stops at flamingo habitats, as well as areas like Cienega de Sisal (wetlands) and the Ojo De Agua (freshwater spring where you can take a quick swim). 

Sisal is located in the municipality of Hunucma, and the closest airport to Sisal is Manuel Crescencio Rejón International Airport in Mérida, about 70 kilometers (43 miles) away. While you can take a bus with the Oriente company to get to Sisal from Merida, it’s better to rent a car as you will have the most freedom, especially if you want to explore nearby cenotes.

Downtown Sisal is walkable, but if you want to explore other beaches along the Yucatan coast, you will need your own vehicle. 

The best time to visit Sisal is during the shoulder seasons in November or May. Although Sisal is not a busy destination, there are even fewer people during this time, and prices on hotels are even lower. 

Closest airport: Manuel Crescencio Rejón International Airport (MID)
How to get there: Get a rental car from the airport.
Best time to visit: Shoulder season, in November or May for better hotel prices
Accommodations: Booking.com
Google Map location

14. Celestun, a laid-back beach town to discover instead of Tulum

Recommended by Karen of OutdoorAdventureSampler.com

Celestun, a beach town on the west coast of the Yucatan Peninsula, is a great alternative to Tulum. The charming fishing town has a peaceful local vibe and some of the best seafood restaurants on the coast.

Playa Norte, the main beach, has umbrellas and palapas to lounge under and look for dolphins playing in the surf. There is an open air market on the beach to buy Mexican crafts or beach supplies. Celestun sunsets over the Gulf of Mexico are gorgeous.

Celestun is best known for the Ria Celestun Biosphere Reserve with its flocks of feeding flamingos. You can take a boat tour from the beach to the feeding grounds of these pink birds. Alternatively, you can take a kayak trip to see the flamingos of Celestun. December to February is the best time to see these magnificent birds.

Make sure to stay in one of the local hotels on the beach so you can be up early for a flamingo tour. The wildlife of Celestun is most active early in the day. Accommodations in Celestun will cost you a fraction of the price of Tulum hotels.

Celestun is about an hours’ drive from Merida. There are also public buses and guided tours from Merida that can transport you to Celestun.

Closest airport: Manuel Crescencio Rejón International Airport (MID)
How to get there: Get a rental car from the airport.
Best time to visit: December to February is the best time to see flamingos
Accommodations: Booking.com
Google Map location

15. Sayulita, a chill beach town in Mexico that could be the next Tulum

Contributed by Trisha from PsImOnMyWay.com

Sayulita is a small town in Nayarit that has attracted many tourists who don’t want to go South. Located on the Pacific coast of Mexico, Sayulita has beaches and jungles (like Tulum) but it has mountains and peaks that the south does not have. Many foreigners who come here are young professionals (ages 28 and above) so you will see a very mature crowd.

There are over 40 things to do in Sayulita as it is varied outdoor activities, small-town getaways, and hidden beach drives. The Marietas Islands (the famous hidden beach in Mexico) can be visited from Sayulita on local boat trips. Sayulita has a close-knit community so you won’t feel alone when you travel here solo – everybody knows everybody!

The airport that serves Sayulita is Puerto Vallarta International Airport which is also the airport that serves the whole Riviera Nayarit (Bucerias, Nuevo Vallarta, San Pancho, Lo de Marcos, etc). With this, you have the opportunity to see not only Sayulita but also many nearby beach towns!

The best time to visit Sayulita is from November to May when it experiences cool weather and sunny days. The Pacific Coast of Mexico has humid weather so it will be extremely hot if you visit Sayulita from June to October. Although prices are relatively cheaper at this time of the year, like accommodations.

Ideally, you can do all the important stuff within 5 days but many long-term travelers and digital nomads fall in love and end up staying for months. Sayulita does that to you!

As for local tips, Sayulita is a small town so most of their supplies come from the bigger city of Puerto Vallarta. There are no supermarkets here and the ATMs are always out of cash. Always make sure to bring cash which you can withdraw at the airport or in Bucerias as Sayulita is still a cash society. 

Closest airport: Puerto Vallarta International Airport aka Aeropuerto Internacional Licenciado Gustavo Díaz Ordaz (PVR)
How to get there: About 1 hour bus from PVR. You can also drive a rental car.
Best time to visit: From November to May
Accommodations: Booking.com
Google Map location

16. San Pancho, a laid-back beach town in Mexico worth visiting instead of Tulum

Contributed by yours truly at WeDidItOurWay.com

San Pancho has a special place in our hearts. It’s such a unique, laid-back and amazing beach town. Although people have started to take notice of it, San Pancho is still relatively unknown and low-key as a cool bohemian beach town in Mexico.

If you’re looking for a relaxing getaway while in Mexico, San Pancho is the place to go. Sure, it’s not close to Tulum, but it’s well worth the detour.

San Pancho is located on the west side of Mexico. The closest largest cities and international airports are Puerto Vallarta and Guadalajara. For people in those cities, San Pancho is the perfect place to escape on weekends. Plus, just like Tulum had free camping on the beach, San Pancho still offers this today.

There are so many things to do in San Pancho. From walking on the long beach to finding secret ones, catching epic sunsets, amazing local markets and a ton of eco-friendly hotels, restaurants and places, San Pancho feels like what Tulum used to be.

There is a huge eco-conscious movement in San Pancho. Plus, you really feel like the idea of a community coming together to support each other and to build a great place together is strong and alive. The vibe here in San Pancho is so authentic and cool. It feels like everyone knows each other and wants to do the best for the community.

December to May is the best time to go to San Pancho. It’s the dry season, so you can expect nice warm and sunny days. Although February to April is more relaxed as the holiday crowds will be gone, you’ll actually get to experience San Pancho in a more relaxing way.

Check out our full San Pancho blog here for the best things to do, where to stay and the best restaurants in this laid-back beach town.

Closest airport: Puerto Vallarta International Airport aka Aeropuerto Internacional Licenciado Gustavo Díaz Ordaz (PVR)
How to get there: About 1 hour bus from PVR. You can also drive a rental car.
Best time to visit: From November to May
Accommodations: Booking.com
Google Map location

17. Puerto Escondido, a backpacker’s paradise in Oaxaca for a cheaper than Tulum destination

Contributed by Catherine from Nomadicated.com

If you’re looking for a backpacker’s paradise with beautiful beaches and an endless amount of incredible things to do nearby, Puerto Escondido is the place to be. This little fishing village turned tourist hotspot is still very much a Mexican town at heart. Like in Tulum, you’ll find the same international cuisine options, nightlife, and outdoor adventures but at a much more affordable price.

Puerto Escondido sits on the pacific coast in the Mexican state of Oaxaca. It is a world-renowned surfing destination holding some of the largest competitions on its many stunning beaches. In the early hours of the morning, spot dolphins just off Puerto Escondido’s coasts before beach-hopping the day away. Don’t miss the sunset at Playa Bacocho, where you can release your very own baby turtle or the nighttime viewings of bioluminescence plankton at nearby Manialtepec Lagoon.

If arriving from nearby cities of Oaxaca or Acapulco, public transportation is the best way to get to Puerto Escondido. If you are starting from Mexico City, most visitors break up the journey by stopping in Pueblo and Oaxaca first. Otherwise, check for flights to Puerto Escondido Airport (PMX).

May to November brings Mexico’s rainy season to the Pacific coast. Although this may not be optimal for beach-goers, it is the perfect time for more experienced surfers.

Many tourists plan to stay three days in Puerto Escondido and find themselves still there three weeks later. If you plan to just see the town and attend the highlight tours, three days are needed to enjoy this special place fully.

Closest airport: Puerto Escondido Airport (PXM)
How to get there: Take a colectivo, a taxi or a rental car from the airport
Best time to visit: May to November brings Mexico’s rainy season to the pacific coast. Not optimal for beach-goers, but perfect for experienced surfers.
Accommodations: Booking.com
Google Map location

18. Mazunte, one of the best beach towns in Mexico and a great alternative to Tulum

Contributed by Megan from packing-up-the-pieces.com

Mazunte is one of the best beach towns in Oaxaca and boasts a chilled-out hippie vibe, cute cafes, the sacred Punta Cometa, and is Oaxaca’s only coastal “pueblo magico,” or magic village. For so many reasons, it’s a great place to visit instead of Tulum.

Mazunte is becoming increasingly popular, but the rugged coastline and strong currents can deter those travelers looking to wade in crystal clear waters. The waves make Mazunte and the nearby beaches an ideal place for surfers; however, there are tons of spectacular beaches to enjoy.

Visit the main beach area of Playa Mazunte, the smaller Playa Rinconcito, or the often abandoned and sprawling Playa Mermejita. Nearby, find San Agustinillo Beach, or hop in the local truck transportation and relax at one of Mexico’s best nude beaches, Zipolite.

Catch a sunrise or sunset at the Natural Reserve of Punta Cometa. The short, yet scenic hiking trails twist along the cliffside down to Cometa Beach. Just down the road from Mazunte, visit La Ventanilla, a community protecting a unique lagoon biosphere with mangroves, crocodiles, and other rescued animals. There are many opportunities to sit in a traditional temazcal ceremony, practice yoga, or stroll the main artisan market.

Mazunte is about just over an hour and 15 minutes away from Puerto Escondido, one of Oaxaca’s most famous beach towns. If coming from directly from Oaxaca city, take a colectivo, or small van through the mountains. The journey takes about 7.5 hours and is full of twists and turns. Many opt to break up the trip by sleeping a night or two in San Jose del Pacifico, a popular mountain town with hiking trails through pine forests and the chance to dabble with Oaxaca Magic Mushrooms.

Mazunte is a relaxing weekend trip, but it’s easy to spend a lot longer than a few days here.

Closest airport: Puerto Escondido Airport (PXM) or Bahias De Huatulco International Airport (HUX)
How to get there: Take a colectivo, a taxi or a rental car from the airport. Either ride is about 1 hour long
Best time to visit: May to November brings Mexico’s rainy season to the pacific coast. Not optimal for beach-goers, but perfect for experienced surfers.
Accommodations: Booking.com
Google Map location

Discover more about Mazunte and other hidden gems in Mexico in our article about the 26 most unique places in Mexico.

19. Palenque, another option to Tulum for visiting ancient ruins

Contributed by Bradley from DreamBigTravelFarBlog.com

Palenque is a fantastic town teeming with important historical relics. And without the droves of tourists, its laidback vibe makes it a great place to relax.

There is a range of things to do in Palenque, but the most iconic one would be seeing the Palenque Ruins. It’s a vibrant ancient site with tropical birds and howler monkeys, and you can climb the pyramids for an extraordinary view. As you explore this sprawling stone city, you’ll be transported back in time to the old Mayan civilization.

For a refreshing nature break, there are three waterfalls that you can visit on your own, including Misol-Ha, Agua Azul, and Kichan Bajum. There is also the Eco Park, a private conservation center that’s home to endangered species of flora and fauna.

The cheapest way to reach Palenque is by taking the bus from Villahermosa, which will take you 2.5 hours. Alternatively, there are regular buses leaving from major cities such as Cancun, Merida, and even Tulum.

While Palenque is typically warm, it’s best to visit between February and April as this is when it’s least likely to rain, giving you more time to experience the outdoor attractions. Overall, three full days would be more than enough to see all that it has to offer!

Closest airport: Palenque International Airport (PQM)
How to get there: Take a bus from Villahermosa (2.5 hours) Or any of the buses leaving from Cancun, Merida and Tulum.
Best time to visit: Between February and April
Accommodations: Booking.com
Google Map location

If you’re looking to explore the watrfalls near Palenque, don’t miss our article about the best waterfalls in Mexico. Everything you need to know about them is detailed there.

We also have an article about some unique and non-touristy ruins to visit in Mexico.

20. Holbox, the next Tulum in Mexico’s Yucatan Peninsula

Contributed by yours truly at WeDidItOurWay.com

Holbox has often been named the Next Tulum in Mexico. The reason becomes evident as soon as you step foot on the island, located north of the Yucatan Peninsula.

Holbox, although it has started to become more touristic in recent years, feels like it was what Tulum used to be back in the days. But the funny thing about Holbox is that it’s starting to become a nice mix of the many facets of Tulum.

First, you have an amazing beach. The main beach in Holbox stretches out over many kilometers. Here, you can find soft white sand, crystal clear blue waters and a slew of hotels and beach clubs that line it. Even though they are there, you can still drop your towel anywhere. Remember, beaches in Mexico are free and cannot be private!

During the low tide, you can even walk for miles on the sandbar. You can walk from the main beach all the way to Punta Mosquito. Just make sure you time it properly because you don’t want to be caught there at high tide. And the best part about this beach is that there is no sargazo (sargassum). So you can swim freely, without the smell or view of the gross stuff!

Holbox is also very laid-back, just like Tulum used to be. In fact, like in Tulum, you can bike around pretty much anywhere here. There are no cars on the island. Instead, people use bikes or go-carts to get around. The roads on the island are in fact dirt patches that get soaked and puddly at the slightest sight of rain.

Because of the roads, the bikes and the fact that everything runs on Island Time, Holbox has a very bohemian feel. Although it doesn’t seem to have the community feel we had in San Pancho, it’s still a very cool place to discover, especially if you don’t mind roughing it during your stay. This is mainly because Holbox often has problems with water pressure, and wifi access. Both are hard to come by. Which is great if you’re looking to disconnect for a while.

Finally, Holbox is also developing a bit of a foodie and party scene. Most nights, you can see lines form outside bars, restaurants and beach clubs. With music playing loudly, either by the DJ or live band. You can also find a ton of different food options here, from wood-burning oven pizza to vegan restaurants, to food cantines. There’s something for everyone!

Holbox is a great place to visit, whether you’re looking to experience an alternative to Tulum or not. It’s a beautiful island that is worth discovering in its own right! Make sure you spend a few days here, depending on how much you want to chill – from three days to five.

Closest airport: Cancún International Airport (CUN)
How to get there: Take a bus to Chiquila port (about one hour and a half). Then take a 30-minute ferry to Holbox Island.
Best time to visit: Between December and March
Accommodations: Booking.com
Google Map location

21. Loreto, a laid-back beach town to visit instead of Tulum

Recommended by Sally from SallySees.com

On the completely opposite side of Mexico, Loreto is a gorgeous beach town that is a great alternative to Tulum.

Located in the state of Baja California Sur, Loreto is a charming seaside town with a rich history and gorgeous natural attractions. Besides a few resident snowbirds, Loreto has remained off the radar for international tourists, so you won’t be competing with the crowds of Tulum. 

Like Tulum, the town also has pueblo magico status, but after visiting both, Loreto gives off a much more authentic Mexican vibe.

The scenery of Loreto is quite different from Tulum, but if you love beaches and nature, you can’t go wrong. You’ll be swapping tropical Caribbean vibes for the rugged Baja desert, but the waters of the Sea of Cortez in Loreto are just as blue as those in Tulum, without any seaweed!  

There are so many amazing things to do in Loreto. From hiking through towering desert canyons to exploring offshore islands in the Loreto Bay Marine Park, blue whale watching during the winter, discovering the Jesuit mission history, and enjoying the pristine beaches around Loreto. 

Loreto has a small international airport, with flights to other destinations around Mexico and a handful of North American cities. The best way to get around is via rental car, as many of the best natural attractions are off the beaten track and public transport is limited. 

The climate in Loreto is a dry, desert environment that is primarily warm and sunny year-round. It can get incredibly hot in the summer, so I would suggest sticking to the cooler months of November to April. 

You could easily spend a week in Loreto and not be bored. If you’re combining the town with other destinations around Baja California Sur, you could comfortably see the highlights in 5 nights.

Closest airport: Loreto International Airport (LTO)
How to get there: Get a rental car from the airport. The attractions around Loreto are hard to reach by public transportation.
Best time to visit: Year-round, but the cooler months are more comfortable, from November to April
Accommodations: Booking.com
Google Map location

22. Cabo San Lucas, a party town to discover instead of Tulum

Recommended by Lucy and Dan from ThouroughlyTravels.com

Located on the southern tip of the western peninsula of Baja California Sur, Cabo San Lucas is a vibing party town and one of the best places to visit instead of Tulum. 

A popular spring break destination, Cabo San Lucas offers bars, restaurants and clubs that are leagues above Tulum’s. While your nights may be spent partying, your days can be filled with stretching out on sandy beaches. 

Lovers’ Beach, a secluded strip of sand backed by cliffs, is a great spot, while Medano Beach sprawls out in the middle of the bay. A trip to El Archo – the iconic sea arch – is also not to be missed. 

If partying isn’t your vibe, it’s also possible to find pockets of peace in one of the many oceanfront resorts along the coast. And you can leave the noise behind on the ocean, which is inhabited with hundreds of acrobatic humpback whales in the winter months. 

A pro-tip is to visit between December and February for your best chance to see babies before they migrate back to the Arctic. If marine life is your thing, you can also SCUBA dive from Cabo San Lucas.

Cabo San Lucas is easily accessible from the nearby Los Cabos International Airport. It’s also possible to get a bus from other destinations in Baja California Sur like La Paz and Loreto. 

The best time to visit is between December to April when the weather is pleasant and the season is dry. A week’s vacation is sufficient to see the main sights in Cabo San Lucas, but two weeks is recommended for those who want to pack in lots of tours and activities.

Closest airport: Cabo San Lucas International Airport (CSL)
How to get there: The town is accessible by bus or taxi from the airport
Best time to visit: Between December to April
Accommodations: Booking.com
Google Map location

23. Mulegé, a more affordable beach getaway than Tulum

Recommended by Daria from ExploreBajaCalifornia.com

Mulegé is a hidden gem of Baja California and a gateway to some of the best beaches in Mexico along Bahia Concepcion where you can camp, snorkel and spot incredible marine wildlife. The picturesque bay is also a popular destination for camping, snorkeling, and kayaking.

It’s better than Tulum because it’s still undiscovered and has much cheaper prices.

One of the highlights of Mulege is Mission Santa Rosalía de Mulegé, a historic mission, founded in 1705. It’s one of the oldest in Baja California Sur. It’s located near the town of Mulegé and also has a beautiful overlook nearby where you can enjoy the view of the Mulege River. 

Sierra de la Giganta mountain range which runs through the eastern part of the Mulege municipality has great opportunities for hiking, rock climbing, and wildlife watching.

If you enjoy the outdoors, spend at least 2-3 days in Mulege. Plan your visit for spring or fall, when temperatures are ideal for spending time outside, and avoid summer, when it gets scorchingly hot. 

The biggest international airport to Mulege is in San Jose Del Cabo (SJD), but you can also fly to Loreto (LTO), which is about 1 hour and 40 minutes away. Most visitors drive to Mulegé, because the area doesn’t have public transport, and outside the downtown, Mulege is not walkable. 

It takes 6 hours to get from Cabo San Lucas to Mulege on average, so you will not see big tourist crowds here. Mulege is popular with outdoor junkies and RVers.

Closest airport: San Jose Del Cabo (SJD) or Loreto International Airport (LTO) 
How to get there: Get a rental car from either airport. 
Best time to visit: Year-round, but the cooler months are more comfortable, during the spring and the fall.
Accommodations: Booking.com
Google Map location

24. La Paz, a beautiful town to explore as an alternative to Tulum

Recommended by Isabella from BoundlessRoads.com

La Paz is the capital city of Baja California Sur in Mexico and it’s one of my favorite places in Mexico, definitely a great alternative to the overcrowded Tulum. The main reasons why you will love La Paz over Tulum is its tranquility and authenticity it’s charming historical center, and the rich marine life, all of which Tulum lacks. 

Probably the nightlife is not as lively as in Tulum, but that’s overly compensated by the spectacular beaches such as Playa Balandra, one of the most beautiful beaches in Mexico, and the water activities available. In the winter you will enjoy swimming with whale sharks and all year round you will find tours to swim with the sea lions near Espiritu Santo Island. The city is a gateway to the Sea of Cortez, described by Jacques Cousteau as the “world’s aquarium” due to its diverse marine life.

Snorkeling and Diving are the most interesting activities you can do from La Paz, but will also find incredible hikes and bird-watching opportunities. 

Another highlight of La Paz is The Malecon, a picturesque waterfront promenade, perfect for evening strolls, offering spectacular sunset views.

Getting to La Paz is very easy. The closest airport, Manuel Márquez de León International Airport (LAP), is located just outside the city, offering both domestic and international flights. However, you will find more flight connections from Cabo San Lucas, which is only 2 hours drive from La Paz. 

The best time to visit depends on what you are looking for. Summers are very hot but the water is warmer, ideal for snorkeling and diving, and great for spotting incredible marine life including mobula rays. Winter is chilly but is the best time to go to La Paz if you want to go whale watching. 

A week is an ideal length for a visit, allowing enough time to explore the city’s attractions and unwind. My best tip for visiting La Paz is to venture out on a boat tour to experience the incredible marine life up close. Enjoy the great restaurant and coffee shops and rent a car for a couple of days to explore the nearby beaches. 

Closest airport: Manuel Márquez de León International Airport (LAP) or Cabo San Lucas International Airport (CSL)
How to get there: Best to rent your car to get around
Best time to visit: Depends on what you’re looking to do. Summers are very hot but the water is ideal for snorkeling and diving. Winter is chilly but is the best for whale watching
Accommodations: Booking.com
Google Map location

Where to go instead of Tulum – The top 24 best alternatives for places cheaper than Tulum

There you have it! All the best options to avoid going to Tulum. You have some chill beach towns, big party cities, off-the-beaten-path options and so much more. Hopefully, next time you think of going to Tulum, you check some of these places out instead. Some are super close to Tulum while others will require a bit of a change in plans, but either way, each one has something unique to offer!

1. Zihuatanejo
2. Boca del Cielo
3. Huatulco
4. Bacalar
5. Mahaual
6. El Cuyo
7. Cancun
8. Cozumel
9. Progresso
10. Rio Lagartos
11. Valladolid
12. Merida
13. Sisal
14. Celestun
15. Sayulita
16. San Pancho
17. Puerto Escondido
18. Mazunte
19. Palenque
20. Holbox
21. Loreto
22. Cabo San Luca
23. Mulegé
24. La Paz

Let us know in the comments which town you’re most excited to visit. Or are you still planning on going to Tulum? Are there other places we should include on our list?

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